When
Someone registers for a webinar.
Then
Send a confirmation with a calendar link and the session outline.
Result
Registrants have the details in one place.
WHAMAA for Events & Webinars
Better attendance and engagement for every event
Confirm registrations, send reminders with join links or venue details, share agendas and live updates, and follow up afterwards, all in one WhatsApp conversation.
Industry challenges
Customer communication challenges in events & webinars
Registrants who do not attend
Many people register and then forget, especially for online events.
Reminders lost in email
Join links and venue details are hard to find on the day.
Attendee questions
Questions about access, timings and logistics peak just before the event.
Weak post-event follow-up
Momentum fades when follow-up is slow or generic.
How WHAMAA helps
Keep attendees informed before, during and after
WHAMAA automates event communication so attendees always have the right information at the right time.
Confirm and remind
Instant confirmations and well-timed reminders with links.
Update in real time
Share agenda changes, room updates and session alerts.
Follow up
Send recordings, feedback surveys and next-step offers.
Use cases
WhatsApp use cases for events & webinars
Registration
Register attendees through a simple chat flow.
Confirmation
Instant confirmation with calendar details.
Reminders
Reminders the day before and shortly before start.
Agenda sharing
Share agendas and session details.
Venue and location information
Directions, parking and access details.
Attendee support
Answer questions before and during the event.
Live-event notifications
Session start alerts and schedule changes.
Feedback
Short surveys after each session or event.
Post-event nurturing
Recordings, resources and follow-up offers.
Customer journey
The attendee journey
From registration to the next event.
- RegisterForm, ad or chat
- ConfirmDetails and calendar
- RemindDay before and on the day
- AttendLive updates and help
- FeedbackQuick survey
- NurtureRecordings and next steps
Relevant features
WHAMAA capabilities for events & webinars
Automation examples
Realistic automations you can launch
When
One hour before the webinar.
Then
Send a reminder with the join link.
Result
More registrants join on time.
When
The event ends.
Then
Share the recording and a two-question feedback survey.
Result
Better follow-up and more feedback.
Integration opportunities
Connect the systems you already run on
Connect registration and attendee data.
Registration platform
Trigger confirmations and reminders from registrations via the API.
Attendee lists
Manage attendee lists and session details in Google Sheets.
CRM
Sync attendees and engagement for post-event follow-up.
Benefits
What improves when conversations are organised
Higher attendance
Reminders people see on the day.
Fewer logistics questions
Information and FAQs at attendees’ fingertips.
Real-time communication
Changes reach attendees instantly.
Stronger follow-up
Turn attendees into leads and customers.
FAQ
WhatsApp for events & webinars: FAQs
Can attendees register through WhatsApp?
Yes. A registration flow can collect details in chat, or you can trigger WhatsApp confirmations from your existing registration platform.
When should event reminders be sent?
A common pattern is a reminder the day before and another shortly before the start, with the join link or venue details.
Can we update attendees during a live event?
Yes. Send session alerts, room changes and announcements to opted-in attendees.
Does this work for in-person and online events?
Yes. Use join links for online sessions and venue, parking and access details for in-person events.
Let's map WhatsApp to your events & webinars customer journey
Tell us how your customers reach you today. We will show you which conversations to automate first.
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