Frequently asked questions

The WhatsApp Business API is part of Meta’s WhatsApp Business Platform. It lets businesses message customers at scale with many agents on one number, automation, integrations and approved message templates, which the standard WhatsApp Business app cannot do.

WHAMAA is for businesses that want to use WhatsApp for marketing, sales, support or commerce in a structured way, from growing companies with a small team to larger organisations with several departments.

In most cases, yes. Depending on how the number is used today, it may need to be moved from the WhatsApp Business app, or connected in a way that keeps the app running alongside the platform where Meta supports it. We check eligibility with you during onboarding.

Yes. Every agent gets their own login on a shared business number, with assignment, internal notes, routing rules and performance reporting.

Yes. WHAMAA integrates with Shopify, Zoho CRM and Google Sheets, and offers an API and webhooks for other systems. See the integrations page or ask us about your tools.

Yes. Build chatbot flows visually with buttons, questions and conditions, answer FAQs, capture details and hand over to a person whenever needed.

There are two parts. Your WHAMAA plan covers the platform. Separately, Meta charges for template messages based on the message category and the recipient’s country. Ask us for the current rates for your markets.

Yes, to customers who have opted in to hear from you, using approved message templates. WHAMAA supports segmentation, scheduling, personalisation and campaign reporting.

Yes. Conversations can move from a chatbot to an agent at any point, with the full history and any captured details attached.

Book a demo. We will understand your goals, show you the platform with your own scenarios, and guide you through onboarding and your first automations.

It depends on your setup and on Meta’s review steps, such as business verification and template approval. We guide you through each step and help you prepare in advance so you can go live as soon as possible.

Yes. The WhatsApp Business Platform is linked to a Meta Business account. If you do not have one, we help you create it.

This depends on your number and Meta’s current options. Some numbers can run the app and the platform together; others need to move fully to the platform. We confirm what applies to you during onboarding.

There is no setup fee to start using the WhatsApp Business API through WHAMAA. Custom integration or setup work beyond standard onboarding is quoted separately if needed.

Many agents can work from one business number, each with their own login. Pricing is per user.

Each time a WHAMAA chatbot handles a conversation with a customer, it uses one chatbot session. Plans include a set number of sessions, and you can add more from your plan if needed.

Yes, through ready-made integrations for Shopify, Zoho CRM and Google Sheets, or through the API and webhooks for other systems.

Reports cover message delivery, reads and replies, campaign performance, conversation volumes and agent performance.

When a customer messages you, a 24-hour window opens in which you can reply freely. Outside that window, you need an approved message template to start the conversation again.

WhatsApp requires businesses to have customers’ permission before sending them messages. Opt-in also protects your number’s quality rating, because customers who expect your messages are less likely to block or report you.

High block and report rates lower your quality rating and can reduce your messaging limits. Sending relevant messages to opted-in customers, at a sensible frequency, keeps your number healthy.

No. WHAMAA supports permission-based messaging that follows WhatsApp’s Business and Commerce policies. Unsolicited bulk messaging is not supported.

Your WHAMAA subscription covers the platform and is priced per user. Meta’s messaging charges are separate and depend on message category and the recipient’s country.

Yes. You can move between plans and billing periods. Upgrades take effect immediately on a pro-rated basis; downgrades take effect at the end of the billing cycle.

There are no cancellation fees. Payments and credits already processed are not refundable. See our Refund & Cancellation Policy for details.

Major credit cards are accepted. Annual plans can also be paid by bank transfer.