Integrations & API
Connect WhatsApp to the systems that run your business
Use ready-made integrations for popular tools, or connect your own systems with the API and webhooks, so every conversation has the right data behind it.
The challenge
WhatsApp on its own is another silo
If WhatsApp is disconnected from your store, CRM and internal tools, teams copy data by hand and customers receive generic messages.
Copy and paste
Staff move details between WhatsApp and other systems manually.
Missing context
Agents cannot see orders, bookings or account status while chatting.
No real-time triggers
Business events cannot automatically start the right conversation.
The WHAMAA approach
Data that flows both ways
WHAMAA receives events from your systems to trigger messages, and sends conversation data back so your records stay current.
- Ready-made integrations with Shopify, Zoho CRM and Google Sheets
- Website chat entry points and forms
- REST API to send messages and manage contacts
- Webhooks for message, status and conversation events
- Integration guidance from our team
Key capabilities
What you can do with Integrations & API
Ecommerce
Connect your Shopify store for order updates, cart recovery and product conversations.
CRM
Sync contacts and leads with Zoho CRM and keep sales records current.
Spreadsheets
Use Google Sheets to power chatbot answers or collect captured data.
Website
Add WhatsApp chat buttons and forms that start the right flow.
REST API
Send messages, manage contacts and start workflows from your own software.
Webhooks
Receive real-time events for messages, delivery status and conversations.
Business benefits
What changes for your business
Less manual work
Data moves automatically between WhatsApp and your tools.
More relevant conversations
Messages use real order, booking and account details.
Real-time automation
Business events trigger the right message immediately.
Room to grow
Start with ready-made integrations and extend with the API.
Example workflow
Example: syncing a website enquiry
How data moves between your website, WHAMAA and your CRM.
- 01
Website form
A visitor submits a form and opts in to WhatsApp updates.
- 02
Event received
WHAMAA receives the details and starts a welcome flow.
- 03
Conversation
The visitor answers questions in WhatsApp.
- 04
CRM updated
Answers and status sync back to the CRM record.
Inside the platform
Automations powered by your data
Combine integration events with workflows to send the right message at the right moment, such as a reminder when a cart is abandoned.
- Event-based triggers
- Data in templates
- Status written back to your systems
Integrations
Works with the tools you already use
Connect WHAMAA to your store, CRM and business systems so conversations carry the right context.
- ShopifyOrders, carts and customers
- Zoho CRMContacts, leads and deals
- Google SheetsChatbot content and data capture
- Website chat & formsChat buttons and lead forms
- Payment linksShare secure payment links
- Click-to-WhatsApp adsFacebook and Instagram ads
- REST API & WebhooksConnect any system
- All integrationsBrowse the directory
How it works
From setup to results
- 01
Review your systems
List the tools that hold customer, order and booking data.
- 02
Choose the connection
Use a ready-made integration where available, or the API and webhooks.
- 03
Map the data
Decide which fields trigger messages and which data is written back.
- 04
Test and go live
Test with sample events, then switch on for real customers.
FAQ
Integrations & API: frequently asked questions
Which integrations are available?
Current integrations include Shopify, Zoho CRM, Google Sheets, website chat entry points, payment links and Click-to-WhatsApp ads. See the integrations page for details, or ask us about your specific tools.
Does WHAMAA have an API?
Yes. The API lets you send messages, manage contacts and trigger workflows from your own systems, and webhooks notify your systems about message and conversation events. Documentation is shared during onboarding.
Can you build a custom integration for us?
Our team can advise on the best way to connect your systems and, for larger requirements, scope a custom integration. Contact us with the tools you use.
Is our data secure when systems are connected?
Connections use authenticated access, and you control which data is shared. We recommend sharing only the fields needed for each workflow.
Connect WhatsApp to your business systems
Tell us which tools you use and we will show you how they fit together.
Prefer to chat? Message us on WhatsApp