When
An opted-in shopper abandons a cart.
Then
Send a reminder after one hour with the product and a link back to checkout.
Result
Shoppers return to complete purchases they meant to make.
Ecommerce & Commerce
Recover more carts and win more repeat orders on WhatsApp
Shoppers buy with confidence when they can ask a question and get an answer. WHAMAA brings that conversation to every stage of the purchase, from discovery to delivery and beyond.
Common challenges
What gets in the way today
High cart abandonment
Many shoppers leave before paying, often because of a small doubt or distraction.
Pre-purchase questions
Questions about sizing, delivery and returns go unanswered at the moment of decision.
Post-purchase anxiety
Customers contact support to ask where their order is.
One-time buyers
Without follow-up, first-time customers rarely come back.
How WHAMAA helps
Conversation at every stage of the purchase
Connect your store to WHAMAA and let automation and your team guide shoppers before, during and after checkout.
Before purchase
Instant answers and product suggestions remove doubts.
At checkout
Timely cart reminders and payment links recover lost sales.
After purchase
Order updates, review requests and replenishment reminders build loyalty.
Customer journey
The ecommerce journey on WhatsApp
Discovery to repeat purchase.
- DiscoveryAd, website or search
- ConversationQuestions answered
- ProductDetails and options in chat
- PurchaseCheckout or payment link
- Order updateConfirmed, shipped, delivered
- RepeatReview, refill, new arrivals
Platform capabilities
The WHAMAA capabilities behind this solution
WhatsApp CommerceProduct sharing, cart recovery and payment linksNotifications & AlertsOrder confirmations and delivery updatesWhatsApp Marketing & BroadcastingLaunches, offers and win-back campaignsAI WhatsApp ChatbotInstant answers about sizing, delivery and returnsIntegrations & APIShopify connection and store events
Automation examples
What this looks like in practice
When
An order is marked as shipped.
Then
Send a dispatch update with tracking details.
Result
Fewer “where is my order?” questions.
When
A product is likely to run out, based on typical usage.
Then
Send a replenishment reminder with a one-tap reorder link.
Result
More repeat orders from existing customers.
Benefits
The outcomes you can expect to work towards
More recovered carts
Reminders customers actually see.
Quicker decisions
Answers at the moment of purchase.
Fewer support tickets
Proactive order updates.
More repeat customers
Post-purchase journeys that bring buyers back.
FAQ
Questions about ecommerce & Commerce
Does WHAMAA work with Shopify?
Yes. WHAMAA connects with Shopify for events such as orders and abandoned carts. Other platforms can connect through the API and webhooks.
Do we need customer consent for cart reminders?
Yes. Shoppers should opt in to WhatsApp messages, typically with a clear checkbox at checkout or account creation.
Can we share products in the chat?
Yes. You can share product details, images and links, and guide shoppers with buttons and menus.
Can customers pay inside WhatsApp?
You can send secure payment links from your payment provider. In-chat payments are only available in certain countries under Meta’s rules.
Turn browsing into buying on WhatsApp
See the ecommerce journeys that suit your store.
Prefer to chat? Message us on WhatsApp